Champion of hoodies was a continuing campaign from the previous year so we wanted to make the page even better. I designed all site content- homepages, banners (for our different hoodie types), social media, etc. I also designed our heritage page that validated that we invented the hoodie and boost our SEO ranking.

Homepage tile for launch of the Champion of hoodie campaign. Played the video below.

Campaign video that corresponds to digital launch of champion of hoodies on site


Champion of hoodie landing page- desktop

Champion of hoodie landing page- mobile


Reverse Weave banner with launch of Champion of hoodie campaign

Classic fleece banner with launch of Champion of hoodie campaign

Powerblend banner with launch of Champion of hoodie campaign


I was asked to design a heritage page that went along with the launch of the Champion of hoodie campaign. It was to give a timeline of Champion’s history. I designed it so it would be easy to add additional content later.

Champion’s heritage landing page- desktop


Reverse Weave through the decades

Reverse Weave banner- mobile

Classic fleece banner - mobile

Powerblend banner - mobile

Champion’s heritage landing page- mobile